Join 1,000+ authors growing faster 💙

Not every sidekick wears a cape. But I do.

Whether it's traveling around the world with a BIG Pencil, hosting Story Suppers with authors across the world, or renting a Barbie House in Las Vegas 👀, I'm committed to making book marketing fun for you and your readers.

Learn more about me & my sci-fi books 📚

The 3 Core Powers of Author Sidekick 🦸

  • Sidekick Central (Podcast, Newsletter, Events, & Forum)

    I write a weekly newsletter helping you succeed in Readers First Publishing, and host a podcast called Beyond the Book to help authors make money and expand their stories beyond selling books.

    In addition, I host Story Suppers, meet-ups of fellow writers for dinner, across the world, and even have a free community for authors looking to learn and grow called Authoropolis.

    Listen to Beyond the Book Podcast 

  • The Learning Lair (Flagship Challenge, Mastermind, & Novel Education Products)

    Every 6 months, I host the Readers First Challenge, a cohort-based course helping you to make money from your story before you write it by testing if readers want your story.

    I'm also the creator of Author Decks, a card deck of 50 marketing superpowers with beautiful illustrations, AuthorIQ, a tool to track and optimize your book marketing, and more.

    Enter the Lair 

  • The Tech Arsenal (Reader Intelligence Platform & More to Come)

    I'm on a mission to build a publishing ecosystem that puts Readers First and brings Power to Storytellers.

    Reader Meter aims to give authors insights on exactly where readers stop turning the page on your stories, so you can write better books. Inspired by my time at MrBeast, where I used data to help his videos go viral.

    Launching in late 2025!

    Join the waitlist 

Top Essays from the Author Sidekick 📚

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How Can the Author Sidekick Help You Today?

Where can I read all of Michael's essays?

You can read all my essays on growing your readership and income here.

Author Decks is not available in my language or country yet. When will it be?

The Author Sidekick Team is actively working to bring Author Decks to other languages and expand our fulfillment. Things take time. But we are very grateful for your paitence!

How do I get a BIG Pencil?

I absolutely love that you are reading this far.

I created a little Pencil Income Calculator here where you can see how big your pencil is.

Remember, it's not the size of your pencil that matters, it's how you use it 😉.

Have questions, need help, or want to explore collaborating together?

You can email me anytime at hello@authorsidekick.com. Me or someone on my team will always get back to you!